The Prophet Jeihjeih was born as a humble student from the province of Milananas. After the revelation from Il Grande Aukan, Jeihjeih discovers the Prophecy of the Cart. He then becomes a devoted worshipper and, most importantly, the spokesperson of the divine message. Thanks to Jeihjeih, the third notification is finally spreading, but his mission is now being hindered by the more conservative Carrelliani, who will do anything in their power to get in the way of the sacred unification of supermarkets.